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This is from a large batch of molasses rum distilled at Bellevue-Hurel (where Damoiseau is made) in 1998. It was acquired by The Main Rum Company in Liverpool who, with Damoiseau as protected brand name, re-casked it and labelled it as Bellevue after the estate upon which the distillery sits. These are not to be mistaken for the distillery of the same name on the neighbouring island of Marie-Galante. The first of these 1998 vintage casks appeared on the independent scene in 2012, with a proliferation across various brands in the years following. They have been labelled as Bellevue, Grande-Terre, and on a couple of occasions mistakenly identified as South Pacific (a distillery in Fiji).
This release also fell foul of the Bellevue confusion, and the label erroneously depicts the windmill at the Marie-Galante distillery. The release was promptly re-labelled with a new picture, this time of the Bellevue-Hurel distillery (with its windmill in comparative disrepair) and a cartoon of the company's Peter Holland looking bemused by a Guadeloupe roadmap, but some like this were sold before they could be amended. Something of a rarity!
A large distillery on the Grande-Terre island of the Guadeloupe archipelago, also often known as Damoiseau after its flagship rum brand. The distillery operates three column stills and produces both agricole rum as well as molasses-derived spirit during the months outside of cane-cutting season.
An independent bottling label produced by Atom Brands. The label was inspired by the company's popular That Boutique-y Whisky Company range, which it launched in 2012. Their releases are widely recognised and revered for their use of comic book-style graphic labels.
One of a trio of companies within the Kent-based Atom Group umbrella, which also includes the distributor, Maverick Drinks, and online retail arm, Master of Malt. Atom Brands manages the production of the company's own label spirits, which include its various popular That Boutique-y products.
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