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Velier
Founded
1947
Headquarters
Genoa, Italy
Company type
Distributor,
Importer,
Independent Bottler
Image

Velier was founded by Casimir Chaix in Genoa in 1947 as a wine and spirits importer and distributor. In 1986 it was purchased by Luca Gargano, a former brand ambassador for Saint James who was at the time still in his twenties. Under his direction, they selected their first single cask whiskies in 1992, and their first rum in 1996.
In the decades that followed, Velier have gone on to become one of the most collectible brands in the industry, and Gargano has positioned them as the one of the foremost authorities and bottlers of rum anywhere in the world.
Velier SpA
Villa Nuovo Paradisetto
Via V Maggio 85
16147 Genova
Italy
Active brands
Traditional Rum
Clairin
Clairin
Clairin
Clairin
Pure Single Cane Juice Rum,
Pure Single Rum