Rhum J.M

Rhum J.M is a world-renowned brand of Martinique rum with origins dating back to 1845 when Jean-Marie Martin opened the Fonds-Préville distillery and began selling barrels with his initials on it, J.M. The modern version of the label was first marketed in the early 1980s by Héritiers Crassous de Médeuil, with the inaugural aged rums sold in 1994. As of 2002 the brand and Fonds-Préville distillery have been part of Groupe Bernard Hayot (GBH), and exported globally via its Spiribam division.

The current Rhum J.M range is divided between its Traditionals and Old Premiums categories. The former contains two strengths of white rum, an amber rum and an orange liqueur called Shrubb J.M. The latter features aged rums in VO, VSOP and XO formats and an expression called Terrior Volcanique.